Subscribe to
"Ask
Andrea About Advice Empires"
I
mentor and promote specialists who want to build a
lucrative consulting, writing, speaking empire in one body
of knowledge. Think Dr. Phil, Suze Orman, Steve Irwin,
Julia Child, Dave Ramsey, Martha Stewart, etc. If this
appeals to you, please subscribe to my column on Google
Groups, Ask
Andrea.
Ask
me a question about Building YOUR Advice Empire. See below
for an example of the kind of questions I answer. Each
Monday I will provide a concise answer to selected
questions.
Your
price of admission is a question to
me about building your advice empire that could very well be
answered in a future column. In order to give specific
advice to subscribers it's useful to know who my
subscribers are, so I would like to know
your
name,
your
expertise (your future empire)
where in the
world you are, your web
site, and
the email address
you want to subscribe with.
(Hint:
Successful empire builders want people to know who they are
and how to contact them. People who prefer to remain
anonymous don't build empires.)
And
each week a deeply discounted service or product is
announced... to save you money... only for
subscribers. I promise: No SPAM, no list
distribution.
Subscribe
by clicking here with the information requested
above. There
is no cost to subscribe. Andrea will send you her personal
invitation to receive her column on Google
Groups.
Some
of the possible general subjects you may wish to ask
about:
- Building your body of knowledge
- Paid consulting
- Paid speaking
- Paid article writing
- Column promotion and syndication
- Professional practice development
- Radio shows and syndication
- Client-consultant relations
- Developing newsworthy stories
- News release writing
- Setting and quoting fees
Here's an example of a question:
Have you ever helped anyone start a genealogy business? Do you know if there is enough demand out there to start a business for genealogy? I hate my job and love the idea of working for myself. History and researching history are things I am passionate about, but I don't know if I can quit my job to do that.
Thanks for asking. No, I haven't helped anyone else start a geneology business and that's good because you want to be able to be the expert where few others exist.
I work with a wide array of people who have a very specialized area of interest and knowledge. I can't be an expert on THEIR subjects but I can guide each one to find a way to make their passion successful as an expert. I've been doing this since 1979.
Yes, I think geneology has potential as a lucrative business for you... not immediately, but if you follow my 20 steps you can build your own "advice empire" over time. (The passion you have as you build can carry you through the hours when you still have to be on the job.) The key is to position yourself so people seek you out for your advice. You need something that will create a "buzz". I can help you figure out what that is and help you create the buzz.
Look at PBS for example, they had (have?) a show - perhaps it was a series - on Sunday mornings on how to trace your family tree, and now they have a "history detective" program where a show is dedicated to investigating where an historical artifact came from and inevitably there is uncovered information about the family.
You could create your own "family tree investigation" consulting firm. I suggest writing down a blueprint of how you want your business to look and sharing it with me. I can shepherd you through the stages so you don't go astray from your path and make expensive mistakes. Start with a 1-2 page outline of what you envision your business to be in the future. I'll keep anything you tell me confidential. Of course, I charge for my services, just as you will be doing. You can hire me 30 minutes at a time or retain me for whatever length of time you choose.
Would you send me your business blueprint when you have something on paper? I get excited when I see someone get excited about their area of expertise. That's my passion.
This is an example of a deeply discounted item subscribers can access for one week. Usually a $100 savings. This special offer has expired Write your Business Blueprint For subscribers only: Regularly $150, only US $39.00 until October 1, 2006.What's a Business Blueprint? It's your personalized, working plan for building your own advice empire. It makes your abstract vision tangible and workable. I have one and I follow it to help me stay the path.Without it you can get easily sidetracked from your goal. With it, you have a permanent document to remind you of your commitment to turn your passion into your life's work which supports you financially.I'll help you write your Business Blueprint. You'll receive 20 thought-provoking questions from me to get you started. Use them to write the first draft of your blueprint, then send it to me. I'll give you helpful feedback and comments to help you refine your Blueprint. I'll spend no less than 30 minutes - more likely an hour - studying, adding ideas and comments just for you.Save US $111.00... Order before October 1, 2006.Subscribe and then order.US $39.00. Other payment options farther down the page.How to subscribe....
Andrea Reynolds is a high touch, low tech person and doesn't much like impersonal auto-responders. When you click the link below to subscribe and an email message box pops up, kindly include your signature file as a personal networking introduction. Andrea actually visits visitors' web sites. Who knows? She could even refer business to you.
Subscribe by clicking here with the information requested above. There is no cost to subscribe. I will send you my personal invitation to receive my column on Google Groups.
If you mentor or coach specialists, authors, speakers to build empires or market/promote them, I have a different, more specialized column for you. Please contact me with this link: Promoter's Column
Questions to
Ask Andrea
These questions are not only
themes for her columns but also are the kind of questions
that form the backbone of her 365 lesson
program on advice empire building.
Contact
Andrea if you want to publish her columns.
Email
- Should I relocate my practice?
- Am I leaving money on the table?
- Do I need a speaker agent or a speaker bureau?
- How do speaker bureaus work?
- Should I sell products too?
- How do I stop working for free?
- Why aren't I earning enough?
- How do I say NO to inappropriate requests?
- Am I a coach or a consultant?
- Am I a teacher or a speaker?
- Am I a professional or a practitioner?
- How do I get to appear on radio or TV?
- Do I need a toll-free number?
- Should I advertise?
- How do I write a Code of Conduct?
- How do I write a proposal?
- How do I become a celebrity expert?
- When do I start getting paid to speak?
- Is a simple web site enough?
- How do I handle competitors who use my work?
- Some stole my work... what do I do?
- How accessible do I need to be to clients?
- Should I invite clients into my home?
- What photos do I need?
- I'm missing the bigger sales?
- How do I systemitize my practice?
- Who should my clients be?
- When is it time to terminate a client?
- Should I start a discussion list?
- Should I have a blog?
- Should I publish a newsletter?
- How do I handle mean letters.
- When is it time to syndicate my column?
- What kind of fees should I charge?
- Are my fees too high?
- Do I need a disaster plan?
- What are webinars?
- Should I offer teleclasses?
- Should I hire a publicist?
- How do I find out what people want?
- Can I turn a hobby into a business?
- Do I need to write a book?
- How do I gain a body of knowledge?
- How can I raise the funds I need?
- How much do I need to invest in marketing myself?
- When do I quote my speaking fees
- Should I negotiate my own speaking engagements?
- How do I stop working for free?
- How many ways can I package my advice?
- How do I create my own unique niche?
- What is branding and should I be doing it?
- Should I start a professional association?
- How do I write a news release?
- How can I be more visible?
- Do I need a marketing plan?
- How do I become buzz-worthy?
- How do I create newsworthy stories about myself?
- How can my book achieve bestseller status?
- How do I get invited back on talk shows?
- What do I do when a journalist calls?
- Can I turn free publicity into paid activities?
- Should I conduct a contest on my Website?
- How much can I earn as a speaker?
- How do I host my own radio talk show?
- How do I host my own TV show?
- How do I hold profitable group seminars?
- Should I speak on the college circuit?
- Should I speak on cruise ships?
- Why do I sabotage my own success?
- What are the drawbacks of being famous?
- Can I make money writing articles for magazines?
- How do I build a following (fans)?
- Should my newsletter be print or electronic?
- Why should I publish booklets, too?
- How often should I publish a special report?
- What kind of book should I write?
- How can I plan for disaster?
