Author Marketing
Achieve bestseller status without promoting your book
The contrarian way celebrity experts do it.
Follow my daily blog posts, Your Wisdom is Worth a
Million!
"Book"
promotion campaign for first-time how-to
authors.
This is a promotional campaign
for authorities who have written a how-to book in their
area of specialization. (I also have a
special course
just for book promoters and book
consultants/coaches.)
Year after year I watch experts hire a book publicist,
blindly follow traditional book marketing methods and work
so hard to sell 3000 books over 3 years at $20 each. (Of
course, you won't net $60,000 - $20,000 per year - because
of the production costs, discounts, etc.)
But if those experts had been smarter and followed the
nontraditional methods I advocate (and top experts
use)
they could have multiplied their revenues by at least 12
times as I did and moved those
books so much faster.
I watch how-to authors and publishers hire book publicists,
while I give triple-quadruple value for the SAME FEE: I
help you, the authority, sell books but I also find ways to
help you cover the costs of your book production, book
promotion and travel expenses. I have no idea why how-to
publishers don't see this as a far more effective method.
It's all in the thinking:
think as an
authority, not as an author. Think
as a
celebrity, not as a seller.
See my
12 principles for a glimpse of my
philosophy. (It looks so simple, but it's more complex
than it appears.)
Ideally, contact me to discuss services
before you:
1. Sign a publishing contract (to get you better terms),
2. Complete your manuscript (to ensure it markets you
better),
3. Hire a book publicist (whose goal is exposure, not
sales).
I will create and implement a customized campaign for you
that brings you an income in addition to book sales:
info@AndreaReynolds.com
Choose
which results you wish to achieve, then print the
page:
Strategic empire-building blueprint/strategy
Determination of new markets.
Ways to build a buzz, a following, and an empire around
your specialized expertise.
Refinement of your niche expertise.
Newsworthy stories for press and media.
Promotional materials: news releases, speaker's kit, etc.
Systems for assessing assignments and criteria for
accepting assignments.
A column syndication campaign.
A campaign to generate paid speaking engagements.
Answers to your questions through unlimited phone calls and
emails.
Assessment of your current proposals and contracts as they
arrive.
Script development for speaking engagements.
Media skills training.
Platform skills training.
Web site improvement.
Talk show proposal development.
Demo tape critiques.
Speaking, writing, consulting contract negotiation.
Licensing of your publication and other rights.
Brainstorming solutions to any related business challenge.
Your
Investment: $5,000 plus expenses (not
to exceed 10% of fee or $500) per month-long program
Please contact Andrea with your web site address, book
title, your intended release date and
your wish list of goals to achieve.
You may use the PayPal payment button below to remit your
$2,000 deposit to secure your place in the queue for
campaign management. Due to Andrea's increasingly demanding
schedule she will accept only 1 author/book promotion
campaign per month.
PHONE ORDERS: Your debit card with VISA logo or credit card is accepted in US funds... (412) 440-3704
(orders only
please)