How to figure your share of the profits

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Price of 1 unit: $24 Jan. 1, 2010 to April 30, 2010 (sponsorship closes)
Price of book when available for sale November 2010: $29

Total number of available units:
5,000
Number of units held by
Author-Publisher: 2600 (52%)
Number of units available to be held by Patrons: 2400 (48%)
Number of units already sold to patrons:
2
Number of units still available to patrons: 2398
Number of books that must be sold @ $29 to recoup $24.00 investment: First 7400 books.
Each Unit entitles a Patron to:

  1. Copy of book (all parts). Will probably be an E-book.
  2. A share of profits per book sold
  3. Name in book as a Patron (with web site URL)
  4. Invitation to suggest charities to receive 10% of profits.
  5. Invitation to share also in spinoff profits (like keynote speeches on The Generosity Experiment)

How Andrea plans to allocate money from books sold (estimated):
  1. PayPal transaction fees on each unit sold (5%): $1.50 per book or less
  2. Charity (10% of $27.50): $2.75
  3. 2400 Patrons (48% of $24.75): $11.88
  4. Each Patron receives $.00495 per book
  5. Author-Publisher-Promoter (52% of net): 12.87
  6. If 10,000 books sold (not counting initial 2400), each Patron should receive $49.50.
  7. Each $24 unit provides a $25.50 "dividend" (double your money back).
  8. More units/books ordered early means more money back

Other income that may also count toward profit-sharing:
  • Speaking engagements specific to The Generosity Experiment
  • Spinoff tips booklets sold, specific to The Generosity Experiment
  • Spinoff articles sold, specific to The Generosity Experiment
  • Spinoff reports sold, specific to The Generosity Experiment
  • Spinoff columns sold, specific to The Generosity Experiment

Responsibilities of Sponsors:
  • Don't share contents of book without permission... we want all the sales possible. The more books sold, the more profits to share.
  • Encourage sales to friends, co-workers, etc.; but no spamming.
  • Don't constantly ask me how the book is coming along or how your investment is doing: I'll send or post a report every Friday.
  • Don't ask me to buy your services because I'm on a tight budget and extra expenses aren't possible.
  • Don't invite me to lunch, dinner, parties to meet your friends and colleagues during the writing process. I'm working to a tight deadline and socializing will delay the completion of the book.
  • Do invite me to speak to your organization's conference as a keynote speaker (not free).

Responsibilities of Author-Publisher-Promoter:
  • Complete the book on time: end of November 2010.
  • Promote the book for a minimum of 12 months after book completed.
  • Handle all order fulfillment.
  • Appear at press and media interviews.
  • Appear at speaking engagements where invited.
  • Write and distribute weekly reports for sponsors (Fridays).
  • Disburse profits monthly (end of month) until December 31, 2011, unless it makes sense to extend the end date.
Promotion methods:
    • Twitter
    • Web site (AndreaReynolds.com)
    • Blog posts
    • Podcasts (when I figure out how to do make them.)
    • News releases
    • Radio interviews (online, offline)
    • Newspaper interviews
    • TV program guest appearances
    • Commissioned articles and excerpts

    If you are ready to
    be a patron of Andrea's next book, please send your US $24 to Andrea now, using PayPal's convenient payment button. You can use your debit or credit card without having to have a PayPal account. Feel free to change the quantity according to the number of copies/units you wish:




    Andrea's Goals
    1. Find 2400 early buyers
    2. Write book by October 30, 2010 - Complete one component at a time.
    3. Promote everywhere and give lots of interviews.
    3. Sell 10,000 additional copies over the early 2400 copies@ $29 each.






    Order the book | Excerpt | News release | Share my profits | Calculations | Progress blog | Sponsorship | Donate | Bookings