Is your business blueprint (marketing
plan) on paper? How can you succeed if it isn't?
Andrea
provides a custom-tailored, strategic, positioning and marketing
plan to boost your expertise (or you can write your
own plan with Andrea's
assistance.)
I write
this for you
by putting myself in your place -- which requires research, intuitive
imagination and empathy -- as though I myself wanted to achieve
long term success from this expertise. (But I won't ever try
to use it myself and I won't divulge the plan I write for you
to others!) You can execute this plan by yourself or with my
guidance. You do agree to not turn over this plan to other marketing
and promotion people for any purpose. (Run from any marketing
or promotion people who ask to see it.... their integrity is
in question.)
I need to see
your web site (if you have one) your current/past publicity materials,
and any business or marketing plans you've written for
yourself.
I will ask
you 20 pertinent questions in an interview. When you've sent
me a deposit, I will send you the 20 questions. The more specific
the information you provide the more specific I can make this
plan for you. An interview or two will be required during the
process.
Comprehensive
positioning and promotional plan custom
tailored by Andrea Reynolds to boost your expertise to
celebrity status and an astonishing income.
Your plan
can include:
(This
is not the full list of contents; each plan is unique to your
own needs and expertise.)
1. Clarification
of Objectives.
2. Feasibility
of Success.
3. Positioning
plan to meet your objectives.
4. Step-by-step,
personalized 12 month, 2 year, 5 year and 10 year marketing plan.
5. Niche identification
and definition.
6. Definition
of ideal reputation.
7. Target market(s)
determination.
8. Identification
of your ideal clients.
9. Identification
of your most effective (specific) services and time frame
10. Specific
ways to differentiate yourself from "competitors"
11. Ways to
overcome specific obstacles such as lack of visibility, credibility,
reputation, recognition, economic environment, etc.
12. Recommendations
for effective promotional materials.
13. News release
story ideas.
14. Most effective
ways to package and sell your written products: articles, newsletters,
columns, booklets, etc.
15. Most effective
ways to sell your advice: consulting, teaching, public speaking,
etc.
16. Recommendations
for media appearances.
17. Ways to
organize your web site content for maximum effectiveness and
profit.
18. Ethical
issues you need to prepare for.
19. Recommended
providers of services you may require.
20. Determination
of your most profitable fee structure.
Each plan requires
considerable creative thought and research. Because of the intensive
work involved, I develop only one plan at a time. Please allow
2-4 weeks for completion, longer in some circumstances.
Your investment:
US $1,500.00
. (Fee
will increase to $2,500 on July 15, 2007)
US $1500
prepayment required. Use
this For credit card payments use the convenient, secure PayPal
payment button below.
ALTERNATIVE
OPTION Write
your own plan
and have Andrea Reynolds give you an appraisal/evaluation of your plan's
merits
and shortcomings.